Besides market leader Kellogg’s, home-grown Indian companies like Marico, MTR, Tata and Nestle India have added ready-to-cook upma mixes, masala oats, idli, dosa and chilla mixes to cash in on the lockdown-induced trend.

Lenskart has been aggressively hiring across verticals, especially the tech and data science team, roping in data scientists, business analysts, data engineers, and experts, a statement said. The company is looking to add 1,500 more retail employees "to manage their rapidly increasing stores" and over 100 engineers to the technology team across Bengaluru, NCR, and Hyderabad, it added.

Prime Minister Narendra Modi said Indian startups have the same level of self-confidence as displayed by Indian athletes and sportspersons at Tokyo Olympics.

Sanjiv Puri, chairman and managing director of ITC said the company is actively pursuing inorganic opportunities, similar to its earlier acquisition of Savlon, Nimyle.