Feb 6 (Reuters) - Ralph Lauren ( RL ) raised its annual

revenue forecast on Thursday, betting on more younger shoppers

picking up its spring collection of dresses, skinny cuffed

trousers and floral dinner jackets.

Unlike European fashion houses LVMH, Hugo Boss

and Kering, Ralph Lauren ( RL ) has enjoyed strong

demand as efforts to invest in brands such as Polo and Purple

Label helped pull in wealthy shoppers, especially from the

younger demographic.

Ralph Lauren ( RL ) has also posted strong sales in China over the

past nine quarters, as an e-commerce expansion on Douyin and the

opening of full-price stores boosted demand for its clothing.

The company now expects 2025 revenue to increase between 6%

and 7%, compared with its prior forecast for a 3% to 4% rise.

(Reporting by Ananya Mariam Rajesh in Bengaluru; Editing by

Devika Syamnath)