Ford Motor Company ( F ) shares are trading higher in the premarket session on Tuesday.

Ford has announced that order banks are now open for the 2025 Ford F-Series Super Duty truck, which combines impressive features, capability, and durability to tackle any task.

“For 2025 Super Duty, we’re adding striking new design options, simplified trailering packages, and convenient hardware and software for upfitters all while maintaining best-in-class maximum available horsepower and torque, towing, and payload,” said Brian Rathsburg, Super Duty marketing manager, Ford Pro.

Ford also highlighted a Platinum Plus Package that introduces premium features and customization options, along with the Platinum Plus Ownership Experience, which offers benefits like discounts on Ford accessories and support to enhance familiarity with vehicle features.

Read Also: Ford Q2 Earnings Highlights: Revenue Beat, EPS Miss, Transit Vans Hit Record, EV Sales Fall 37%

According to Benzinga Pro, F stock has lost over 13% in the past year. Investors can gain exposure to the stock via First Trust Nasdaq Transportation ETF ( FTXR ) and Invesco Exchange-Traded Fund Trust II Invesco S&P Ultra Dividend Revenue ETF .

Ford was recently in the headlines for announcing that Stingray Karaoke will soon be available to owners of the F-150 Lightning electric pickup truck.

The karaoke feature will be available from the in-vehicle screen when the vehicles are parked, driving or even charging. Lyrics appear on the in-vehicle screen when the vehicle is parked with a different feature available to passengers when the vehicle is in motion.

Tesla, Inc. has often used its karaoke feature as a key selling point in certain regions around the world, including Asia. Ford could do something similar to help with international sales as competition in the electric vehicle space intensifies.

Price Action: F shares are trading higher by 0.64% to $10.98 premarket at last check Tuesday.

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Ford EVs ‘Creating Joy’ With Built-In Karaoke, Add Popular Tesla Feature To Select Models

Disclaimer: This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors.