*
Record 72.2 million Americans to travel for July Fourth -
AAA
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United Airlines and American Airlines ( AAL ) sees y/y rise in
bookings
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July Fourth international airfares down 13% compared to
2024
-Hopper
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Travel agents seeing surge in European trips due to
discounts
By Doyinsola Oladipo and Samantha Marshak
NEW YORK, July 2 (Reuters) - A record number of
Americans are set to travel for the Fourth of July holiday by
road and air, travel industry statistics show, but many
last-minute travelers say their plans depend on whether they can
get a good deal on airline tickets.
In more cases, the best value for travelers is for those
looking to go abroad this year.
Average airfares are sharply lower for international
trips than a year ago, with airlines discounting prices as
inbound traffic to the U.S. from Europe has fallen in part due
to stricter border controls and President Donald Trump's
policies.
Domestic U.S. airfares for the holiday travel period are
about 3% lower than a year ago, but tickets to Europe and Asia
are 13% cheaper, according to travel booking app Hopper.
"The tickets to Newark from Charlotte are like $250, and to
fly all the way to London is $500, so you may as well fly
international rather than just come up to New Jersey," said
travel nurse Ryan Patella, 24, who lives in Charlotte, North
Carolina, and has family in New Jersey.
About 10 travel agents told Reuters that some of their
clients are flocking to Europe this summer due to ongoing
discounts, and those staying in the U.S. are prioritizing the
destinations they can reach by car.
Travel agent Laurel Brunvoll said she is seeing a rise in
last-minute bookings to Europe because air ticket prices were
not surging as they had in the past two years.
"In 2023, I had several travelers who desperately wanted to
visit Portugal and paid almost $3,000 for one economy ticket,"
she said that this year prices are more "normal" at $875 to
$1,500 per person in economy.
About 72.2 million people are projected to travel more than
50 miles (80 km) for Fourth of July vacations over an eight-day
period, according to travel group AAA.
That would be a new record, with an estimated 1.3 million
more Americans on the roads and 80,000 more flying to their
destinations compared to last year.
SHIFTING STRATEGIES
Travel companies said consumers still have an appetite for
travel, despite broader concerns about inflation and the state
of the economy. But they are seeing a bifurcation between people
who have the funds to take advantage of long-haul flights, and
those who are taking shorter trips or opting out of air travel
and for road trips instead.
Ashley Pichardo, 24, a fire-alarm technician from San
Antonio, Texas, said she took budget carrier Spirit Airlines to
Newark to save on costs for a birthday trip.
"I gladly traveled with Spirit because of the price," she
said. "It was $300... flying with Spirit has been pretty good
with the prices. No complaints."
Domestic hotel rates for the July Fourth weekend are
averaging $213 per night, down 8% from $232 per night in 2024,
according to Hopper.
United Airlines is expecting 500,000 more travelers
over a 10-day period including the July Fourth holiday, with
international bookings up 5% year-over-year. Competitor American
Airlines ( AAL ) said it is expecting 5% more travelers over a
10-day period.
More people are booking last-minute this year, according to
data from online travel agency Expedia Group's ( EXPE ) vacation
rental arm Vrbo. It said there was a 15% increase in travelers
booking their rentals this summer within one month of their
trip.
Families looking for last-minute travel were experiencing
sticker shock when looking at the prices for last-minute
cruises, all-inclusive resorts and airfares, said Christy
Slavik, a travel agent and owner of the Mom Approved Travel
agency.
The cost of travel has some travelers shifting their
strategies instead of canceling plans, said travel agent Melissa
Newman. Driving to the cruise port instead of flying has helped
some consumers offset the cost as cruise travel demand continues
to boom, she said.