*
De Meo oversaw post-pandemic turnaround at Renault
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Le Figaro reports he will take over from Pinault as Kering
CEO
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Pinault has been mulling splitting CEO, chairman roles,
source
says
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Kering's Gucci label has been struggling
By Tassilo Hummel
PARIS, June 15 (Reuters) - Renault CEO Luca de
Meo is leaving the French carmaker to pursue a role outside the
auto industry, the company said on Sunday, and newspaper Le
Figaro reported he would become the new chief executive of
Gucci-owner Kering.
De Meo turned around the troubled French automaker in his five
years at the helm, overhauling its two-decade-long strategic
alliance with Nissan ( NSANF ) and doubling down on hybrid motors
while shifting towards electric vehicles.
The Italian will replace Kering CEO Francois-Henri Pinault,
whose family controls the heavily indebted luxury conglomerate
and who has been leading it for 20 years, Le Figaro reported.
Kering declined to comment on Le Figaro's report.
"Luca de Meo has expressed his decision to step down in order to
take on new challenges outside the automotive sector," Renault
said in a statement.
De Meo will leave Renault in mid-July, Renault added. The French
state holds a 15% stake in the company.
If confirmed, de Meo's move to Kering, which has lately failed
to convince stock market investors of its plans to turn around
its Gucci label, would mark a dramatic change at the
group. Pinault would remain Kering's chairman.
Speculation about the leadership of the group, which also owns
the Yves Saint Laurent and Balenciaga labels, accelerated last
week after French media reported Pinault was poised to give up
the CEO role.
A person familiar with the thinking of Pinault told Reuters on
Friday he was actively working on his succession, which includes
splitting up the two roles to hire a new CEO.
Kering shares have lost more than 60% of their value in the last
two years, marked by a string of profit warnings and designer
changes at Gucci, a former cash cow for the company and still
its most important brand by sales and profits.
TURNAROUND ARCHITECT
De Meo's unexpected departure marks the second top-level exit
from a European carmaker in six months, after Carlos Tavares
resigned from Stellantis ( STLA ), at a time the sector in
Europe is reeling from U.S. President Donald Trump's trade
tariffs and fierce competition from Chinese rivals.
De Meo joined Renault from Volkswagen in 2020, a
year when the French carmaker reported record losses after a
pandemic-induced hit to sales.
In the years since, De Meo launched wide-ranging cost cuts
that sharply reduced headcount and production capacity worldwide
and turned the firm into a smaller but nimbler company.
Renault's focus on European markets has largely shielded it
from the upheaval tied to U.S. trade policies that German
carmakers like BMW and Mercedes-Benz are
facing.
Renault was one of only a few automakers not to issue a
profit warning last fall. Its shares are up about 90% over the
past five years, the best performing carmaker in Europe. Rival
Stellantis ( STLA ) is up 15% and VW is down 38%.
Kering faces its own turnaround needs.
Under Pinault's leadership, the group became a pure luxury
player and enjoyed years of spectacular growth, largely thanks
to Gucci. But since the COVID-19 pandemic, Kering has struggled
to reinvigorate the brand and also took on more than 10 billion
euros in debt which now exposes it to the risk of another credit
downgrade, Reuters reported last month.
Kering unexpectedly cancelled an event with analysts
planned for Monday, without saying why, a person familiar with
the matter said.