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Shoprite targets 1,000 Usave stores
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Full-year HEPS up 7.2%
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Co to buy remaining 50% stake in Pingo
(Recasts throughout)
By Nqobile Dludla
JOHANNESBURG, Sept 3 (Reuters) - Supermarket group
Shoprite plans to have a total of 1,000 Usave discount
stores over the next five years, stepping up a turf war for
South Africa's low-income shoppers, it said on Tuesday as it
reported a 7.2% rise in annual headline earnings.
Facing fierce competition from rivals Pick n Pay
and Woolworths, the country's biggest supermarket group
is pushing hard to expand its footprint into previously
unserviced non-urban areas through its Usave brand and also in
affluent areas through its upmarket Checkers business.
Shoprite's Usave, which has limited assortment at lower
prices, has 463 stores.
"Certainly I believe that there's room for at least a 1,000
of these stores in South Africa over the next five years,"
Shoprite Group CEO Pieter Engelbrecht told investors.
He added that his store expansion strategy is to expand into
areas where the retailer is underrepresented, including in
townships, where Usave has been recently expanding.
"The tougher it gets out there, the less disposable income
out there, the more relevant Usave becomes."
Pick n Pay wants to add 200 new discount grocery Boxer
stores by 2026. It currently has 477 stores, while SPAR Group
has plans to enter the discount grocery space.
According to data cited by Pick n Pay from Institute of
Grocery Distribution, discounter penetration of the grocery
market is only 7% in South Africa, well below many other
countries, providing an opportunity for retailers to grow in
this space.
Shoprite, with 3,638 stores in South Africa and nine African
countries, is also trying to appeal to the affluent income
customers, announcing that it was in advanced discussions to
purchase the remaining 50% stake in its last-mile logistics
provider Pingo.
Pingo supports its upmarket grocery delivery business
Checkers Sixty60, which has benefited from increased online
demand since the pandemic. In the 52 weeks to June 30, it grew
sales by 58.1%.
Engelbrecht said that the retailer wants to own the end to
end customer experience.
Earlier, Shoprite reported headline earnings per share from
continuing operations of 12.50 rand, with group sales rising by
12% to 240.7 billion rand, boosted by both its upmarket and
discount grocery brands.