Aug 20 (Reuters) - Sony ( SONY ) will raise prices of
its PlayStation 5 consoles in the United States by around $50
from Thursday, as the Japanese conglomerate navigates a slow
recovery in the videogame market while U.S. tariffs threaten to
raise costs.
All three PlayStation 5 consoles will see a similar price
hike, with the most expensive PS5 Pro version expected to cost
$749.99, the company said in a blog post on Wednesday.
The price changes come after U.S. President Donald Trump
announced sweeping tariffs on imports from global manufacturing
hubs such as China and Japan, leading to fears of supply chain
disruptions and high material costs.
Sony ( SONY ) had raised prices of its consoles in various European
markets in April. Rival Xbox also hiked sticker prices of its
consoles and accessories in the U.S., Europe, Australia and the
UK a month later.
Consoles were expected to be a major driver of videogame
market growth this year due to the launch of premium titles such
as Take-Two Interactive's "Grand Theft Auto VI" and
Nintendo's ( NTDOF ) Switch 2.
But console price hikes and the delay of highly-anticipated
"GTA VI" to next year have cast some doubt on the pace of growth
in the industry.
On Wednesday, Sony ( SONY ) said there are no price changes for other
markets and prices of PlayStation 5 accessories remain
unchanged.