07:10 AM EDT, 09/18/2024 (MT Newswires) -- Telus International (TIXT.TO) on Wednesday announced the launch of its global rebrand to Telus Digital.

The company said the new name reflects its commitment to providing a "seamless" integration of digital, AI-powered and human interactions that better customer and employee experiences. The trading symbol remains unchanged.

The company continues to expand its AI-related business, which contributed 15% to its overall revenue in the first half of this year.

Telus Digital's rebrand follows several leadership changes.