07:58 AM EDT, 04/02/2024 (MT Newswires) -- TELUS International on Tuesday reported the launch of its Fuel iX, an enterprise-grade artificial intelligence engine for bringing generative AI to production.

Fuel iX has been designed to help companies upgrade their generative AI pilots to production scale, deploy customized services faster, and effectively manage the technology, the company said.

"Fuel iX was created to provide enterprises with generative AI flexibility, control, productivity, and trust. Our first customers were key divisions within TELUS ( TU ) and we were able to implement AI solutions ranging from IT service desk, field service, and internal team member knowledge solutions to in-store retail associate copilots, customer service agent assistant, and a public-facing consumer website - doing so safely, responsibly, and in record time," Tobias Dengel, general manager of Fuel iX and president of WillowTree, a TELUS International company, noted.