TOKYO, Aug 28 (Reuters) - Toyota Motor's ( TM ) global

sales rose in July for a seventh consecutive month, anchored by

robust demand in North America and strong performance of hybrid

and new electric models in China, the Japanese automaker said on

Thursday.

The company's worldwide sales rose 4.8% year-on-year to

899,449 vehicles in July, a record for that month.

Toyota Motor ( TM ), the world's largest automaker, saw global

vehicle production rise 5.3% in July, its second consecutive

monthly increase and a record for the month, driven by strong

demand in North America and China.

The production and sales figures include Toyota's ( TM ) luxury

Lexus brand.