July 1 (Reuters) - Uber Technologies ( UBER ) said on
Monday it will bring a yacht service to Ibiza and will introduce
different water-transport offerings to other European cities in
an effort to address the robust demand stemming from tourism in
the continent.
The service named "Uber Yacht" will be available to pre-book
on the Spanish island of Ibiza from July 26, and will be made
available in August.
Starting in July, Uber ( UBER ) will also launch a "limo boat"
service in Venice, Italy, the ride-hailing platform said. The
service will allow customers to travel around the Venetian
Lagoon.
According to Uber ( UBER ), data from the summer of 2023 shows demand
from international customers for Uber's ( UBER ) mobility services
increased by about 55% last year in places such as Greece and
Spain.
"Uber Boat" in Greece will expand from Mykonos, where it
was lauched last year, to Athens, Corfu and Santorini and will
let visitors travel to beach clubs and reach remote locales, the
company said.
In May, Uber ( UBER ) had also unveiled a tie-up to offer cruises on
the Seine River in a bid to meet explosive demand stemming from
the upcoming Olympics in Paris.