Aug 6 (Reuters) - Britain's competition regulator said
on Wednesday it would not refer the merger between Omnicom ( OMC )
and Interpublic to an in-depth phase 2 probe,
clearing the way for the creation of the world's largest
advertising and marketing agency.
Omnicom ( OMC ) struck the $13.25 billion all-stock deal for rival
Interpublic in December last year. The deal is expected to close
in the second half of 2025.
The Competition and Markets Authority launched its initial
probe into the merger in June to assess if the deal could lead
to a reduction in competition in the UK market.
The deal was cleared by the U.S. FTC in late June on the
condition that the new company does not enter agreements with
others to steer ad dollars towards or away from publishers based
on political content.
Omnicom ( OMC ) and Interpublic did not immediately respond to
requests for comment.
(Reporting by Unnamalai L in Bengaluru; Editing by Shailesh
Kuber and Arun Koyyur)