*
Federal judge sides with antitrust enforcers against
*
Ruling supports Apple's ( AAPL ) defense in its own antitrust case
*
Apple ( AAPL ) argues reasonable limitations on third-party
developers
are not anti-competitive
By Ajithkumar Dhevarajan
Aug 25 - Apple ( AAPL ) could be the winner after
Alphabet's Google lost its fight with the U.S.
antitrust enforcers earlier this week, with a ruling that
supports the iPhone maker's defense in its own antitrust court
battle with U.S. prosecutors, legal experts said.
A federal judge mostly sided with state and federal
antitrust enforcers in the blockbuster case on Monday that ruled
Google's search business was an illegal monopoly, but threw out
a claim by several U.S. states that one of Google's ad tools was
designed to give the company an advantage over Microsoft's ( MSFT )
Bing.
That piece could help Apple's ( AAPL ) defense in its own
anti-monopoly case, experts said. The ruling underscored Supreme
Court precedent that companies almost never have a "duty to
deal" with their rivals, said Herbert Hovenkamp, who teaches
antitrust at the University of Pennsylvania Carey Law
School. "Any case, including Apple ( AAPL ), in which a duty to deal is a
major portion, is going to get a close look," he said. The
states had claimed Google thwarted competition by failing to
offer key features for rivals' ads through Search Ads 360, a
tool for managing marketing campaigns across multiple search
engines. U.S. District Judge Amit Mehta agreed with Google that
it was not required to spur competition by accommodating its
rival. "Their claim requires grappling with a host of questions
that the court is ill-equipped to handle," the judge said. That
part of the ruling is good for defendants, said William Kovacic,
a professor at George Washington University Law School and
former commissioner of the U.S. Federal Trade Commission. "It
also is a reminder that the case is hardly finished," he said,
adding that the case and appeals could take years. To be sure,
Apple ( AAPL ) could ultimately lose billions of dollars because of the
Google case if the judge bans the search juggernaut from paying
the iPhone maker and others to be the default search engine on
their devices. Mehta noted that Google had paid $26.3 billion in
2021 alone to ensure that its search engine is the default on
smartphones and browsers, and to keep its dominant market
share. But the Google ruling could give Apple ( AAPL ) a boost in its
case where the Justice Department says it hampered the
development of third-party apps and devices. The company last
week asked for the case to be dismissed, arguing that putting
reasonable limitations on third-party developers' access to its
technology did not amount to anti-competitive behavior, and that
forcing it to share technology with competitors would chill
innovation. The judge in Apple's ( AAPL ) case need not follow Mehta's
ruling, though Apple ( AAPL ) may try to use it to persuade him. The
Justice Department will have to show Apple's ( AAPL ) interactions with
developers were more like Google's payments to device makers,
Hovenkamp said. "In order to win, the government is going to
have to point to some kind of agreement, because then the
standard becomes more aggressive," he said.