07:29 AM EDT, 03/26/2026 (MT Newswires) -- (Updates with JetBlue's ( JBLU ) response to a request for comment in the second paragraph.)

JetBlue Airways ( JBLU ) has reached out to advisers to evaluate the feasibility of selling itself to a rival airline and have explored how a deal with United Airlines (UAL), Southwest Airlines ( LUV ) or Alaska Airlines (ALK) would fare in Washington, Semafor reported Wednesday, citing people familiar with the matter.

"As a matter of policy, JetBlue ( JBLU ) does not comment on market speculation or rumors," a JetBlue ( JBLU ) spokesperson told MT Newswires via email. "We've made meaningful progress on our multi-year JetForward strategy and are focused on executing the plan. We're confident JetForward is the right strategy to restore profitability and create value for our shareholders and opportunities for our crewmembers."

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