By Sai Ishwarbharath B

BENGALURU, Jan 23 -

U.S. fintech firm Broadridge Financial will expand

its India tech staff by 26% to 6,800 people over three years as

it gears up to sell its products in the world's most populous

nation, a top executive told Reuters.

The firm, which counts JPMorgan Chase & Co ( JPM ), Bank of

America ( BAC ) and Wells Fargo ( WFC ) among its clients,

currently only has tech centres in India.

It plans to sell its products locally in the "near term"

through an acquisition strategy, India Managing Director Sheenam

Ohrie said.

"By 2030, India will be the third-largest economic power. So

if that is the case, then you should be selling there," Ohrie

said earlier this week, without mentioning details.

She expects most of the new India hires to be software

engineers as the firm looks to modernize its existing "legacy"

technology.

Broadridge provides investor communications services and

financial technology software to banks, broker-dealers and asset

managers for trading.

The plan comes at a time when multinational companies are

increasingly setting up local offices, or global capability

centres (GCCs), in India to support their daily operations,

research and development and cybersecurity.

"We have a lot of customers who have GCCs in India. Over 20

of our premium customers have global leaders driving decisions

around our products sitting in India. So we are building a

zero-distance approach," Ohrie said.

For instance, Broadridge has been collaborating directly

with the GCC counterparts of certain premium banking clients in

recent months to make faster decisions, she said.

The market size of India's GCCs is expected to grow to $99

billion-$105 billion by fiscal year 2030 from $64.6 billion in

2024, according to a report by IT industry body Nasscom and

consulting firm Zinnov.

Broadridge's India team has worked on BondGPT, a LLM-based

product that answers queries on bonds, and Distributed Ledger

Repo, which helps clients improve their cash management.