WASHINGTON, May 28 (Reuters) - A U.S. judge in Seattle

on Tuesday rejected Amazon.com's ( AMZN ) request to dismiss a

Federal Trade Commission lawsuit that accuses the company of

enrolling millions of consumers into its paid Amazon Prime

service without their consent.

Attorneys for Amazon ( AMZN ) had urged U.S. District Judge John Chun

to dismiss the FTC's claims.

The FTC lawsuit filed in June argues Amazon ( AMZN ) made it hard to

cancel and knew that a percentage of consumers accidentally

signed up for Prime and that some consumers were charged for

multiple months before they canceled their memberships.