Viacom18 on Friday launched a new dedicated sports broadcasting channel, Sports18. The channel will broadcast the world’s most premium sports properties including the FIFA World Cup Qatar 2022™, NBA, LaLiga, Ligue 1, Serie A, Abu Dhabi T10, and top ATP & BWF events.

Apart from premier picks from the world of football, basketball, tennis, cricket and badminton, the channel will provide fans access to top programming covering international sports news, magazine and highlights shows.

“Sports18 will strive to be India’s most-coveted broadcast network by providing fans easy access to a comprehensive bouquet of international and premier sports content,” said Viacom18 Sports CEO Anil Jayaraj. Viewers can continue to watch their preferred sports by downloading Viacom18’s premium video-on-demand platform Voot (iOS & Android) and JioTV (iOS & Android).

Post the launch, prominent sports personalities including former cricketer Yuvraj Singh and ace badminton player PV Sindhu expressed their excitement and called it the ‘new home of sporting heros’.

WATCH | Yuvraj Singh on the launch of #Viacom18's new dedicated sports broadcasting channel, Sports18@YUVSTRONG12 @viacom18 @Sports18 #Sports18 #sports pic.twitter.com/51bdVlxNt3

— CNBC-TV18 (@CNBCTV18News) April 15, 2022

Catch your favourite cricketers in a candid chat with Sanjay Manjrekar on Sports18

The new home for your favourite sporting news@sanjaymanjrekar @viacom18 @Sports18 #Sports18 #sports #Cricket #CricketUpdates pic.twitter.com/5TffVOrbHA— CNBC-TV18 (@CNBCTV18News) April 15, 2022

Catch all the badminton action #live on Sports18 - a dedicated sports broadcasting channel

The new home of badminton in India! @srikidambi @viacom18 @Sports18 #Sports18 #sports #Badminton #BadmintonIndia #NewLaunch pic.twitter.com/y7Kq4Xrhm7— CNBC-TV18 (@CNBCTV18News) April 15, 2022

#Sports18 - dedicated sports broadcasting channel is now #LIVE

New home to the world’s most premium sports properties including the FIFA World Cup Qatar 2022, NBA, LaLiga, Ligue 1, Serie A, Abu Dhabi T10 & top ATP & BWF events@pullelagopicha1 @viacom18 @Sports18 #Badminton pic.twitter.com/3gMLJkqHHK— CNBC-TV18 (@CNBCTV18News) April 15, 2022

Sports18 will be available on leading DTH service providers across the country effective from April 15 6:00 pm onwards. Sports fans can further engage on Facebook, Instagram, Twitter and YouTube for schedules, news, updates, scores, and videos.

Disclosure:

Network18, the parent company of CNBCTV18.com, is controlled by Independent Media Trust, of which Reliance Industries is the sole beneficiary.

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(Edited by : Asmita Pant, Priyanka Deshpande)

First Published:Apr 15, 2022 8:36 PM IST