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Volkswagen sales drop in tough year at home and in China
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Volkswagen sales drop in tough year at home and in China
Jan 14, 2025 2:22 AM

BERLIN (Reuters) - Volkswagen's unit sales fell by 2.3% in 2024 to just over nine million vehicles, the carmaker reported on Tuesday, after a challenging year in its two key markets of Germany and China.

The carmaker's sales in its home market fell only marginally by 2.2%, while its China sales were down by 10% amid what it described as a "fierce price war".

Still, battery-electric sales performed better in China, growing by 8% compared to a 3.4% drop globally.

Volkswagen had revised its sales forecast downwards to around nine million in September because of challenges at its namesake brand, which launched a cost-cutting drive to boost profits amid rising competition and shrinking demand.

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