AT&T Inc. ( T ) shares are trading nearly flat on Friday.

The company reportedly plans to reduce its monthly autopay discount for some customers.

Starting April 24, customers enrolled in the autopay and paperless billing program using eligible debit cards will see a reduction in their discount from $10 to $5, USA Today reports.

Additionally, those enrolled with any non-AT&T Points Plus credit card will no longer receive the discount.

Meanwhile, customers using a bank account for autopay will continue to receive the $10 discount on eligible internet plans and a $10 discount per phone line for eligible wireless plans.

This move follows similar actions by AT&T's ( T ) competitors, T-Mobile US, Inc. ( TMUS ) and Verizon Communications Inc. ( VZ ), signaling a broader industry trend.

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According to Benzinga Pro, T stock has gained over 60% in the past year. Investors can gain exposure to the stock via iShares U.S. Telecommunications ETF ( IYZ ) and WBI Power Factor High Dividend ETF ( WBIY ) .

On the financial front, AT&T ( T ) recently said that it remains on track to meet its 2025 targets, reaffirming its FY25 adjusted EPS guidance of $1.97 to $2.07.

The company also expects to report a first-quarter adjusted EPS of approximately $0.48 or higher, aligning with or exceeding last year's first-quarter performance (excluding DIRECTV).

Additionally, AT&T ( T ) projects a free cash flow of over $16 billion for the year, with around $2.8 billion expected for the first quarter.

As part of its strategic plan, AT&T ( T ) continues to make progress on the sale of its 70% stake in DIRECTV, with a planned closing by mid-2025. This transaction is expected to generate $5.4 billion in after-tax proceeds in 2025.

Earlier this month, AT&T ( T ) also said it continues to focus on improving its leverage, targeting a net-debt-to-adjusted EBITDA ratio of 2.5x by mid-2025.

Price Action: T stock is up 0.02% at $28.21 at last check Friday.

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