Veritone Inc ( VERI ) shares are trading lower by 2.75% to $3.19 during Thursday’s session after the company announced a direct offering agreement to sell 8,023,716 shares of common stock or pre-funded warrants to Esousa Group Holdings, at $2.53 per share or $2.52 per warrant.

What Else: The warrants, exercisable at 1 cent each, have a five-year term and are subject to immediate exercise with certain limitations. The transaction, expected to close on January 3, pending customary conditions, will generate approximately $20.3 million in gross proceeds before expenses.

Veritone ( VERI ) plans to utilize the funds, alongside existing cash reserves, for general corporate purposes, including working capital, capital expenditures, debt repayment and further development and marketing of its AI platform and applications.

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How To Buy VERI Stock

Besides going to a brokerage platform to purchase a share – or fractional share – of stock, you can also gain access to shares either by buying an exchange traded fund (ETF) that holds the stock itself, or by allocating yourself to a strategy in your 401(k) that would seek to acquire shares in a mutual fund or other instrument.

For example, in Veritone’s case, it is in the Information Technology sector. An ETF will likely hold shares in many liquid and large companies that help track that sector, allowing an investor to gain exposure to the trends within that segment.

According to data from Benzinga Pro, VERI has a 52-week high of $7.76 and a 52-week low of $1.48.