11:19 AM EST, 03/05/2024 (MT Newswires) -- Wishpond Technologies Ltd. ( WPNDF ) , a provider of marketing-focused online business solutions, was at last look on Tuesday up 4.2% after it provided an update on Propel IQ, the company's next generation digital marketing platform. The platform was launch in March last year.

Over 500 customers are currently subscribed to Propel IQ and this represents more than 10% of the company's customer base. Customer churn rate for Propel IQ customers is between 30 and 40% lower in some cohorts compared to customers with other Wishpond ( WPNDF ) solutions. "Transitioning from our traditional silo offerings to a self-serve model with a fully integrated and bundled software platform is allowing the company to improve its gross margins and customer retention, while providing our customers access to a full featured digital marketing platform," Ali Tajskandar, CEO of Wishpond ( WPNDF ), said.

Price: 0.50, Change: +0.02, Percent Change: +4.17