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WPP Cuts Forecast; Shares Slump Pre-Bell
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WPP Cuts Forecast; Shares Slump Pre-Bell
Jul 9, 2025 3:49 AM

06:22 AM EDT, 07/09/2025 (MT Newswires) -- WPP ( WPP ) said Wednesday that it now expects full-year 2025 like-for-like revenue less pass-through costs to fall between 3% to 5%, compared to flat and down 2% previously.

The company said it expects "continued macro uncertainty" weighing on customer spend and "weaker" net new business than originally expected.

WPP ( WPP ) said it expects H1 revenue less pass-through costs to be roughly 5 billion British pounds ($6.80 billion), with H1 like-for-like revenue less pass-through costs falling 4.2% to 4.5%. The company said Q2 like-for-like revenue less pass-through costs is expected to fall between 5.5% to 6%.

WPP ( WPP ) said its performance deteriorated as Q2 progressed due to a "challenging economic backdrop."

Shares of WPP ( WPP ) were down 19% in recent Wednesday premarket activity.

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