Steve Jobs once said, "You have to be burning with an idea, or a problem, or a wrong that you want to right. If you are not passionate enough from the start, you will never stick it out."

Well, that's a mantra entrepreneurs live by. While most businesses understand that innovation is a key path to growth, only a few do it well. On Young Turks, watch a set of founders who have been innovating successfully and consistently. They are also the winners of CNBC-TV18's India Business Leader Awards.

Here’s the success story of PharmEasy and MamaEarth.

Watch video for more.