Nov 5 (Reuters) - Yum Brands ( YUM ) reported a surprise
fall in worldwide same-store sales on Tuesday as its KFC ( YUM ) chain
grapples with sluggish demand in the U.S., as well as choppy
international sales.
KFC's ( YUM ) same-store sales in the U.S. tumbled 5%, marking their
third straight quarter of declines this year.
The drop came even as Yum in August launched $5 offers on
two new items under its "Taste of KFC ( YUM )" value menu, including
eight-piece chicken nuggets pack as well as a chicken nugget
meal bowl in addition to the two-piece drum and thigh meal.
The company was responding to the ongoing "value wars" in
the fast-food industry from peers such as McDonald's and Burger
King.
The chain, like many of its peers, has also contended with
diners seeking deals and discounts when eating out to counter
menu prices that remain high.
Yum's Tex-Mex food chain Taco Bell, in contrast, remained a
bright spot. U.S. same-store sales rose 4%, the 11th straight
quarter of increase.
The company's worldwide comparable sales fell 2%, compared
with market expectations of a 0.23% rise, as per data compiled
by LSEG.
In international markets, the Pizza Hut parent faced the
protracted impact from boycotts related to Israel's war in Gaza.
Sales impact from the conflict had surfaced in several other
markets beyond Malaysia, Indonesia and the Middle East,
executives had said in August.
Burger King parent Restaurant Brands International
missed quarterly revenue expectations on Tuesday, while
McDonald's reported its biggest quarterly global sales
drop in four years last week.
Excluding items, Yum earned $1.37 per share in the third
quarter ended Sept 30. Analysts on average were expecting a
profit of $1.41 per share.
(Reporting by Juveria Tabassum; Editing by Sriraj Kalluvila)