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Research Alert: CFRA Maintains Hold Opinion On Shares Of Snap Inc.
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Research Alert: CFRA Maintains Hold Opinion On Shares Of Snap Inc.
Nov 7, 2025 9:57 AM

12:45 PM EST, 11/07/2025 (MT Newswires) -- CFRA, an independent research provider, has provided MT Newswires with the following research alert. Analysts at CFRA have summarized their opinion as follows:

We raise our 12-month target to $10 from $8 on higher revised P/E of 22.2x our 2027 EPS estimate, below historical by near larger cap peers. Amid mixed Q3 results, we keep our 2025 EPS estimate at $0.26, 2026's at $0.35, and 2027 at $0.45. Growth in Snapchat+ subscriptions (now at a >$750M annualized run rate) and strength in Small- and Medium-Sized Business (SMB) advertising helped the top line, partly offset by declines in its core North American Large Client Solutions ad business. SNAP is sacrificing DAUs (expecting a Q4 decline) as it pivots towards profitable growth/improving monetization efficiency (e.g., new memory storage fees) and reducing infrastructure costs in lower-value regions. The long-term story remains centered AR and AI initiatives, with the new Perplexity AI announcement creating a new revenue stream (positions SNAP as a distribution channel for AI agents) and the upcoming public launch of Spectacles (AR hardware) in 2026 potentially expanding the opportunity for partnerships.

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