Apple Event 2023 LIVE Updates: How new Apple watches are good for the environment

The three green-tagged versions of the Apple Watch Series 9, Apple Watch SE and Apple Watch Ultra 2 will have lower emissions than Apple's baseline estimations based on previous products, and Apple will buy carbon offsets for remaining emissions, said Lisa Jackson, the head of the company's environmental and governance efforts.

"We could in theory do that (buy offsets) tomorrow, and everything would be carbon neutral, but we wanted to be really clear that we're taking action on everything we know how to do to reduce (emissions) with existing technology," Jackson said.

The company has said previously that a Series 8 watch created 33 kg (73 lb) of carbon emissions, from raw materials to delivery to end customers.

The new climate-friendlier aluminum Series 9 with a sport loop band will have 8.1 kg (18 lb) of emissions remaining after Apple's changes, and the company will cover that remainder by buying carbon credits. That compares with 29 kg (64 lb) of emissions for the standard stainless steel version of the Series 9 with the same band.

Apple has been focused on cutting carbon emissions for some time. All new watches, including standard editions, also use custom alloys of aluminum and titanium that are made from recycled materials and batteries that contain only recycled cobalt, a mineral whose mining poses both climate and human rights concerns.

Sept 13, 2023 8:34 AM

Apple Event 2023 LIVE Updates: Apple's plan for climate-friendly watches

Apple on Tuesday said that three of its Apple Watch models will come in what it calls carbon-neutral versions sporting a new green logo on their boxes, thanks to a move to renewable energy in factories and transporting watches with fewer plane trips.

Apple aims to be carbon neutral by 2030, including its supply chain. The biggest single reduction in the emissions from the new watches came from using clean electricity to manufacture them. Apple on Tuesday said that 300 of its suppliers have now committed to using clean energy in the manufacturing process, the main source of emissions in making Apple Watches.

But another emissions source was Apple's speedy transportation network, which relies heavily on planes. Apple was a pioneer in using planes to haul consumer electronics from factories in China to destinations around the world, helping reduce the inventory it needs to hold and boosting its profits.

Sept 13, 2023 8:17 AM

Apple Event 2023 LIVE Updates: All about Apple's Series 9 Watch

Apple built the Series 9 Watch with a new chip that includes improved data crunching capabilities, notably adding a four-core "Neural Engine" that can process machine learning tasks up to twice as quickly. The Neural Engine is what Apple calls the building blocks for its chips that accelerate AI functions.

The AI components of the watch chip make Siri, Apple's voice assistant, 25 percent more accurate.

But including the machine learning chip components also enabled Apple to launch a new way to interact with the device: people can "double tap" by finger-pinching with their watch hand to do things like answer or end phone calls, pause music, or launch other information like the weather.

Sept 13, 2023 7:51 AM

Apple Event 2023 LIVE Updates: AI quietly reshapes Apple iPhones, watches

Unlike other companies that are attempting significant transformations with artificial intelligence, Apple is using the emerging technology to improve basic functions in its new gadgets.

Without using the words "artificial intelligence" to describe the emerging technology, Apple showcased a new line of iPhones and a new watch that included improved semiconductor designs that power the new AI features. The features largely improve basic functions like taking a call or snapping better images.

Artificial intelligence didn't come up at its June developer conference either but has for months been quietly reshaping Apple's core software products behind the scenes.

In contrast, Microsoft and Alphabet's Google set ambitious goals for the level of transformation with their AI efforts. Industry leaders have warned about the potential harms of the unchecked development of new tools such as generative AI.

Sept 13, 2023 7:40 AM

Apple Event 2023 LIVE Updates: Any major leaps in technology in new iPhones?

As has been case with Apple and other smartphone makers, the four types of iPhone 15 models aren't making any major leaps in technology. But Apple added enough new bells and whistles to the top-of-the line model — the iPhone 15 Pro Max — to boost its starting price by $100, or 9 percent, from last year's version to $1,200.

Sept 13, 2023 7:27 AM

Apple cuts prices for iPhone 14 series in China

Apple has lowered the prices for its iPhone 14 series in China following the launch of the iPhone 15 lineup, according to its website on Wednesday. Prices for the 128 gigabyte version of iPhone 14 was cut by 600 yuan to 5,399 yuan ($740.50), while the iPhone 14 Plus is selling at 5,999 yuan, down from 6,999 yuan at launch, the website showed.

($1 = 7.2910 yuan)

Sept 13, 2023 7:14 AM

#AppleEvent continues to be top trend on X

#AppleEvent, along with iPhone15 continued to be the top trend on X as of 5:5am IST on September 13.

Sept 13, 2023 6:54 AM

Apple Event 2023 LIVE Updates: Why Apple's stock price dipped

The malaise is a key reason Apple's stock price has dipped by about 10 percent since mid-July, dropping the company's market value below the USD 3 trillion threshold it reached for the first time earlier this summer.

Investors apparently weren't impressed with what Apple rolled out Tuesday. The company's shares fell nearly 2 percent on Tuesday, a steeper decline than the major market indexes.

Sept 13, 2023 6:49 AM

Apple Event 2023 LIVE Updates: Apple's new iPhones get faster chips, better cameras and new charging ports

Apple on Tuesday unveiled its next generation of iPhones — a line-up that will boast better cameras, faster processors, a new charging system and a price hike for the fanciest model.

The showcase at Apple's headquarters in Cupertino, California, comes as the company tries to reverse a mild slump that has seen its sales drop from last year in three consecutive quarters.

Sept 13, 2023 6:37 AM

Apple Event 2023 LIVE Updates: Apple Watch Series 9 Has a 60% More Powerful Chip

Apple on Tuesday (September 12) officially announced its latest Watch lineup — the Apple Watch Series 9 and Ultra 2 — at its Wonderlust event at Apple Campus in Cupertino, California. The Series 9 will be powered by the S9 chipset, which marks a jump in performance over its three predecessors, which were more or less the same chip with a different name. Apple claimed the S9 chip is 60 percent more powerful than the S8, which powered the Series 8.

You can read more about it here

Sept 13, 2023 6:26 AM

Apple Event 2023 LIVE Updates: iOS 17 to release worldwide on September 18

iOS 17 will release to all eligible devices on Monday, September 18. Apple typically rolls out the update simultaneously across the world. In India, it’s usually around 10.30 pm. The iPhones that will get iOS 17 are iPhone 14, 14 Plus, 14 Pro, 14 Pro Max, 13, 13 Mini, 13 Pro, 13 Pro Max, 12, 12 Mini, 12 Pro, 12 Pro Max, 11, 11 Pro, 11 Pro Max, XS, XS Max, XR, SE (2nd generation or later).

Sept 13, 2023 5:51 AM

Samsung and Apple have a long history of mocking each other, especially in their initial years. However, the rivalry seemed to have toned down over the years but the tech giants do not miss a chance. Here is another example.

Sept 13, 2023 5:39 AM

Apple Event 2023 LIVE Updates

Samsung took a jibe at Apple introducing the USB Type-C port for the first time in its iPhones when it has been around for almost a decade.

Sept 13, 2023 5:21 AM

Apple Event 2023 LIVE Updates

The iconic ring switch is gone — at least on the Pro models. The iPhone and OnePlus are the only smartphone companies to include a physical ring switch on their smartphones — OnePlus calls it the alert slider. While the ring switch lives on in the base 15 series, it will be replaced by a programmable Action Button on the Pro series.

Apple says the Action Button’s default will be the ring switch function, but it can be configured to trigger various apps and functions — Focus mode, camera, flashlight, voice memo (recorder), translate, magnifier, Siri Shortcuts, and accessibility features.

Sept 13, 2023 4:55 AM

Apple Event 2023 LIVE Updates

The displays come in the same two sizes as the 14 series — 6.1 inches for the iPhone 15 and 15 Pro, and 6.7 inches for the 15 Plus and 15 Pro Max. However, the big change this year, apart from Dynamic Island, is that all the iPhone models have the same levels of brightness — 1,000 nits of peak brightness (typical), 1,600 nits on HDR playback, and 2,000 nits in bright sunlight. In comparison, last year’s iPhone 14 and 14 Plus had 800 nits of typical peak brightness and 1,200 nits on HDR playback.

Sept 13, 2023 4:27 AM

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