BEIJING, July 15 (Reuters) -
China's smartphone market contracted in the second quarter
after six straight quarters of growth, with shipments declining
at four of the top five brands due to weaker consumer demand,
IDC data showed on Tuesday.
Apple ( AAPL ), ranked fifth in China's smartphone market, saw
its shipments decline 1.3% year-on-year to 9.6 million units in
the second quarter, a smaller drop compared with the 9% decline
in the first quarter, thanks to price adjustments made to
specific iPhone 16 and 16 Pro variants eligible for government
subsidies.
Apple's ( AAPL ) market share rose to 13.9% in the June quarter,
up from 13.7% in the March quarter. It was Apple's ( AAPL ) eighth
straight quarter of decline.
Huawei reclaimed the top spot after more than four
years, with a market share of 18.1%. The Shenzhen-based tech
giant shipped 12.5 million phones in the second quarter, down
3.4% year-on-year.
Xiaomi ( XIACF ), which ranks fourth, is the only smartphone maker
to record growth in shipments in the last quarter. Vivo, which
ranks second, saw shipments decline 10.1%, the steepest among
the top five selling brands.
China's smartphone shipments overall dropped 4.0%
year-on-year to 69 million units in the second quarter as growth
momentum driven by the government subsidies subdued amid broader
weakness.
"The broader economic environment presents ongoing
challenges, with consumer confidence remaining subdued," said
Arthur Guo, senior research analyst at IDC.
A significant uplift in smartphone demand is unlikely in
the immediate term, and the market will navigate a more complex
landscape in the second half of the year, he added.