BEIJING, July 4 (Reuters) - Sales of foreign-branded
mobile phones in China, including those of Apple Inc ( AAPL ),
fell 9.7% year-on-year in May, according to data released by a
government-affiliated research company on Friday.
Calculations based on the data from the China Academy of
Information and Communications Technology (CAICT) showed that
May shipments of foreign-branded phones in China fell to 4.54
million handsets from the same month last year.
As the largest foreign mobile phone maker in China's
smartphone-dominated market, Apple's ( AAPL ) performance plays a
significant role in the overall data on foreign-branded phone
sales in the country.
Apple ( AAPL ) has faced increased competition from domestic rivals
and has cut prices to stay competitive. Chinese e-commerce
platforms offered discounts of up to 2,530 yuan ($351) on
Apple's ( AAPL ) latest iPhone 16 models in May.
The CAICT data did not give specific figures for Apple ( AAPL ).
Shipments of phones within China were down 21.8%
year-on-year to 23.72 million handsets for the month, the data
showed.