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Google's Pixel 8 series faces backlash in India over steep price hike
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Google's Pixel 8 series faces backlash in India over steep price hike
Oct 5, 2023 10:07 AM

Google announced its latest lineup of Pixel devices, including the Pixel 8 and the Pixel 8 Pro, on Wednesday.

The Google Pixel 8 and the Pixel 8 Pro come with several upgrades to their predecessors this year, especially the seven-year OS-update timeline that Google has committed to, but is that enough to justify the steep hike in its prices this year?

The Pixel 8 retails at Rs 75,999, while the bigger Pixel 8 Pro is priced at a whopping Rs 1,06,999 in India. This is the first time the devices have crossed the Rs 1 lakh+ mark in the country, landing them a place with the likes of the iPhone 15 Pro and the Samsung Galaxy S23 Ultra. For context, the Pixel 7 retailed for Rs 59,999 and the Pixel 7 Pro for Rs 84,999 last year.

Samsung and Apple users have become accustomed to high prices by now, but Google's move to hike prices by Rs 15,000 for the Pixel 8 and Rs 22,000 for the Pixel 8Pro has come as a shock for Pixel users in the country.

Several users took to social media to complain that the price hike is not justified given how many of the AI features featured in the keynote might not even be available in India.

YouTuber Amit Bhawani says he wouldn’t recommend the Pixel 8 to anyone in India because of the high price and poor resale value.

I wouldn't recommend Buying the #Pixel in India!

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