The new platform introduces advanced creator tools, enhanced trust and verification, and a powerful new foundation for the next decade of crowdfunding innovation.

SAN FRANCISCO, Oct. 17, 2025 /PRNewswire/ -- Indiegogo, one of the world's leading crowdfunding platforms, today unveiled a completely reimagined product experience, rebuilt from the ground up on infrastructure first used on Gamefound, the biggest crowdfunding platform dedicated to gaming. The new Indiegogo platform represents a major leap forward in crowdfunding technology — offering creators more powerful tools to build and grow their campaigns and giving backers a seamless, trusted experience from launch to fulfillment.

Some of the powerful new features launching with the platform include an Advanced Pledge Manager to streamline fulfillment and help creators deliver campaigns more efficiently; support for 20+ global payment methods alongside innovative programs like Stretch Pay and Stable Pledge to make backing easier and more flexible; and Endgame, a post-campaign optimization tool that has been shown to increase average campaign funding by up to 4%. Creators can also use Follower Gifts to boost conversion rates by more than 20%, and leverage Adfound, a fully built-in performance marketing solution that helps campaigns scale faster.

As part of this evolution, Indiegogo will now standardize all campaigns on Fixed Funding, retiring the flexible funding model that previously allowed projects to collect funds regardless of goal completion. A simplified fee structure — 5% platform fee plus 3% + $0.20 payment processing —and an updated onboarding and KYC process adds stronger safeguards to help verify creators and catch potential issues before campaigns go live — raising the bar for transparency and trust across the industry.

"This launch is more than a product update — it's the foundation for Indiegogo's next decade," said Julie dePontbriand, CEO of Indiegogo. "We've listened to creators and backers, and this new platform delivers the reliability, transparency, and growth tools they've been asking for. It's designed to help great ideas succeed — from launch day to delivery."

Projects Leading the Way on the New Indiegogo

To celebrate the launch, Indiegogo is spotlighting a slate of innovative campaigns that will be among the first to debut on the new platform:

ATM 98 by Angry Miao, a Custom Silent Wireless Mechanical Keyboard designed to bring a silent-first typing experience into the office without compromising on build quality or style. See it here.

NarTick E-Ink Calendar, your AI intelligent scheduling assistant that plans, reminds, and organizes at the sound of your voice. See it here.

The Primal Hunter Deluxe Collector's Editions by bestselling author Zogarth, presented by Vault Comics. An exclusive Deluxe Collector's Box Set featuring books 1–3, alongside premium collectibles designed to immerse readers even deeper into the world of The Primal Hunter. See it here.

The Leveling Up Deluxe Collector's Editions by bestselling author K. F. Breene, presented by Vault Comics. An exclusive Deluxe Collector's Box Set featuring books 1–3 offering fans exclusive access to experience the beloved story in a new and beautiful way, along with an array of collector's items. See it here.

ONEXFLY Apex 8" Handheld by ONE-NETBOOK, Powered by the AMD AI Max+ 395 CPU, APEX supports up to 128GB RAM, an 85Wh external battery, external water cooling, and 120W TDP—making it the ultimate handheld weapon for serious gamers. See it here.

DVX Predator X2 — Pro Thermal Scope by DVX Night Vision, building on the DVX Night Storm X1's $1.8M crowdfunding success, DVX announces a launch partnership with Indiegogo for Predator X2—a military-class, AI-assisted thermal vision system that locks heat in 0.01s and ranges to 1,200m for decisive long-range clarity.

Ring One 2.0 by Muse Wearables, the world's most advanced smart ring — now refined for quality, reimagined with AI. See it here.

AI Magic Frame by Homture, the best digital photo frame with AI that brings your photos to life and restores old memories flawlessly. See it here.

Washable Pet Air Purifier by Airdog USA Inc., captures fur, removes odors, and clears allergens—with a washable filter you'll never need to replace. See it here.

Mangogo In-Car Emotional Companion by Quker Technology, an interactive car accessory that delivers real-time emotional vibes and serves as your mood-matching ride sidekick. See it here.

Pocket AIR Mini 4:3 Retro Screen Handheld by AYANEO, the world's first 4.2" 4:3 high-resolution display]. See it here.

LOOM™ Socks – Self cleaning, built for comfort. ZERO-ODOR, pure silver, ultimate airflow, blister/sweat protection, and freshness that can last. See it here.

Many successful campaigns will be moving to the Late Pledges and Pledge Manager stage, now available on Indiegogo. A few standouts include HOVERAir AQUA, the First Waterproof Self-Flying Camera by HOVERAir, Mosquito Air Defense by PHOTON MATRIX, a Portable Mosquito Air Defense, and Odin 3, the Ultimate 6''120Hz OLED Gaming Handheld by AYN Technologies.

From next-generation gaming devices and AI-powered home technology to immersive storytelling projects, premium collector's editions, and advanced hardware entering late-pledge phases, the first wave of campaigns reflects the full breadth of innovation and creativity the new Indiegogo platform is built to support.

"These projects showcase the best of the best — tried-and-tested creators and innovators who are leaders in their categories," said dePontbriand. "Many of them chose to launch with us from other platforms because they recognize the power of Gamefound's technology combined with the reach, trust, and passionate community that defines Indiegogo. This launch is proof that when we bring world-class creators and world-class tools together, the result is extraordinary innovation."

About Indiegogo

Founded in 2008, Indiegogo has supported entrepreneurs, creators, and innovators bring their ideas to life through the power of crowdfunding. With more than $3 billion raised, over 80,000 successful projects launched, and more than 25 million pledges from backers around the world, Indiegogo is reaffirming its commitment to empowering creators with the technology, tools, and trust they need to build businesses, launch projects, and connect with global communities.

To learn more about the new Indiegogo and explore upcoming projects, visit www.indiegogo.com.

About Gamefound

Gamefound is a next-generation crowdfunding and pledge management platform built to help creators launch, manage, and scale their projects from start to finish. Known for its powerful tools, robust analytics, and seamless backer experience, Gamefound has supported hundreds of successful tabletop campaigns and millions of backers worldwide. In 2024 alone, creators on Gamefound raised more than $165 million for tabletop games, making it the global leader in that category. Its technology now underpins the new Indiegogo experience, enabling creators to benefit from best-in-class infrastructure while reaching a global audience.

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SOURCE Indiegogo