New global, tiered program designed to simplify how partners do business with NETGEAR ( NTGR ) delivers richer rewards, stronger enablement, and streamlined support for integrators, MSPs, and VARs serving small and medium enterprises.

SAN JOSE, Calif.--(BUSINESS WIRE)--

NETGEAR® Inc. , a global leader in intelligent networking solutions designed to power extraordinary experiences, today introduced the NETGEAR Drive Partner Success Program, a reimagined global partner program built to strengthen collaboration, simplify engagement, and expand enablement for channel partners. The new program aligns with NETGEAR’s increased enterprise focus, making it easier and more rewarding for integrators, managed service providers (MSPs) and value-added resellers (VARs) to grow with NETGEAR ( NTGR ) through streamlined tools, enhanced support and expanded go-to-market resources.

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This launch marks the latest milestone in NETGEAR Enterprise’s evolution under the leadership of President and GM Pramod Badjate and advances the company’s mission to deliver simplicity, reliability and cost-effectiveness for small and medium enterprises.

“The goal of our Drive Partner Success Program is simple: make it easier for our partners to succeed and grow,” said Badjate. “Partners are the center of everything we do, and Drive will equip them with the tools, training, and support they need to accelerate business opportunities and revenue growth.”

The NETGEAR Drive Partner Success Program consists of three tiers — IGNITE, APEX, and APEX MSP — tailored to different partner service capabilities and business models. Each tier delivers benefits based on partner investment as demonstrated through customer impact and testimonials, as well as completion of training and certification milestones.

Program Benefits

NETGEAR Drive is built to accelerate profitability and sustainable growth, rewarding partners for service excellence and long-term co-investment. Its tiered structure helps partners stand out in a competitive market and align more closely with customer needs, delivering exceptional value and expertise.

In addition to rewards, partners also gain access to co-investment opportunities, comprehensive training, marketing materials, collaborative campaigns, partner-focused technical support, and certifications that simplify selling NETGEAR’s business-class products. A new, dedicated partner portal further enhances self-service capabilities and streamlines program access.

Looking Ahead

To ensure a consistent global experience, NETGEAR Drive will roll out worldwide, giving all partners access to the new Partner Portal with the latest portfolio, technical information, and sales and marketing resources. Partners can continue transacting under existing program terms during the transition to ensure a smooth and seamless onboarding experience.

NETGEAR Drive Partner Success Program training materials and certification content will be available starting today, with new partner pricing and program benefits. Existing NETGEAR ( NTGR ) partners will transition to the new program by January 1, 2026.

To learn more about the NETGEAR Drive Partner Success Program, please visit https://www.netgear.com/business/solutions/partner-success-program/.

About NETGEAR, Inc. ( NTGR )

Founded in 1996 and headquartered in the USA, NETGEAR® is a global leader in innovative networking technologies for businesses, homes, and service providers. NETGEAR ( NTGR ) delivers a wide range of award-winning, intelligent solutions designed to unleash the full potential of connectivity and power extraordinary experiences. For businesses, NETGEAR ( NTGR ) offers reliable, easy-to-use, high-performance networking solutions, including switches, routers, access points, software, and AV over IP technologies, tailored to meet the diverse needs of small and medium enterprises. NETGEAR’s consumer products deliver advanced connectivity, powerful performance, and enhanced security features right out of the box, designed to help keep families safe online, whether at home or on the go. More information is available from the NETGEAR Press Room or by calling (408) 907-8000. Connect with NETGEAR ( NTGR ): Facebook, Instagram and the NETGEAR ( NTGR ) blog at NETGEAR.com.

©2025 NETGEAR, Inc. ( NTGR ) NETGEAR ( NTGR ) and the NETGEAR ( NTGR ) logo are trademarks and/or registered trademarks of NETGEAR, Inc. ( NTGR ) and/or its affiliates in the United States and/or other countries. Other brand and product names are for identification purposes only and may be trademarks or registered trademarks of their respective holder(s). The information contained herein is subject to change without notice. NETGEAR ( NTGR ) shall not be liable for technical or editorial errors or omissions contained herein. All rights reserved.

Source: NETGEAR-G

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Source: NETGEAR, Inc. ( NTGR )