June 26 (Reuters) - Norwegian software company Visma has

picked London over Amsterdam for its initial public offering

(IPO) next year, the Financial Times reported on Thursday.

Majority stakeholder Hg initially invested in the 19 billion

euro ($22.21 billion) company in 2006, when it helped take it

private from the Oslo stock exchange at a valuation of about

$450 million.

Visma makes accounting, payroll and HR software products for

customers across the Nordic, Benelux and Baltic regions.

The company declined to comment, while HG did not

immediately respond to Reuters' request for comment.

Visma chose London for the IPO because of its deep capital

markets and the presence of several investors focussed solely on

UK stocks than those buying Dutch equities exclusively, the

report said.

The UK has been trying to make London a more attractive

destination for companies to list and raise funds, and last year

made major changes to its rules for company listings.

The decision to proceed with a London listing early next

year is contingent on the implementation of promised reforms by

the UK government, the newspaper said.

($1 = 0.8559 euros)