According to the newly released 'Top 100 Most Valuable Global Brands 2018', the company which boasts the largest value backing up its brand is currently Amazon, with an estimated $315,505 million - taking it to the top of this particular list for the first time. Close behind is Apple, with a value of $309,527 million. Tech dominates the top ten, in fact, as do US brands. The two geographical exceptions though are the two giants from China - Tencent, and Alibaba.

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First Published:Jun 12, 2019 9:13 AM IST