NEW YORK, Sept. 25, 2025 /PRNewswire/ -- Wiv.ai, an automation-first FinOps platform, today announced it has achieved the AWS Generative AI Competency, recognizing its ability to build and deliver generative AI-powered software products on AWS.

This designation highlights Wiv.ai's innovation in bringing automation and execution to the heart of cloud financial operations. Built on AWS and leveraging foundation models through Amazon Bedrock, Wiv.ai helps organizations enrich workflows with AI and take real-time action to optimize cloud environments. The platform can execute autonomously where appropriate, while keeping humans in the loop when timing, governance, or business context require it.

FinOps That Operates, Not Just Observes

Wiv.ai takes a different approach to FinOps. It's not another dashboard or recommendation engine,it's an operational platform designed to automate execution of cloud cost, performance, and governance tasks.

Wivy, Wiv.ai's generative AI agent, plays a key role in powering real-time automation, but the value runs deeper. The platform combines expert-built workflows, deep AWS integrations, and adaptive automation that executes within each customer's AWS environment. With Wiv.ai, organizations move beyond tracking spend to actually controlling it,accelerating FinOps maturity and delivering results fast.

Wiv.ai's solution is available in AWS Marketplace, making it easy to deploy automation-first FinOps into existing AWS operations.

Recognition Through the AWS Generative AI Competency

The AWS Generative AI Competency recognizes AWS Partners with technical proficiency and customer success in building generative AI solutions using services such as Amazon Bedrock, Amazon SageMaker, and Amazon EC2.

Anyone can spin up a GenAI product. Building one that truly works at scale and is enterprise-ready is something else entirely," said Roni Karp, CEO & Co-Founder of Wiv.ai. "We're proud our team has done just that—and that AWS's Generative AI Competency validates it. With automation-first workflows, Wiv.ai doesn't just identify waste, it fixes it."

About Wiv.ai

Wiv.ai takes a different approach to FinOps. Instead of adding more dashboards or manual processes, Wiv.ai delivers an automation-first operational platform that puts cloud cost optimization on autopilot. Wivy, our AI agent, plays a key role, but the real value is holistic design: workflows built by FinOps experts, automation that adapts to your environment, and insights that convert into action. With Wiv.ai, you move beyond tracking costs to actually controlling them, accelerating FinOps maturity and hitting business goals with clarity

Learn more at www.wiv.ai

Media Contact

Ilanit Tseyrefman Parnas

Head of Makering @ Wiv.ai

[email protected] 

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SOURCE Wiv.ai