(Reuters) - Apple ( AAPL ) will hold its Worldwide Developers Conference (WWDC) from June 9 to June 13, it said on Tuesday.

The event, accesible online, will highlight updates to the software powering iPhones, iPads and other Apple ( AAPL ) devices, the company said.

Apple ( AAPL ) said some developers and students will be invited to attend in person at Apple Park on the opening day.

Investors closely monitor the conference as product enhancements announced during the event could help the iPhone maker attract new customers.

Smartphone makers like Samsung and China's Xiaomi ( XIACF ) are jostling for a larger share of the market by adding AI features to their devices and investments in low-end devices.

At last year's conference, Apple ( AAPL ) unveiled a range of AI-enabled features that included new capabilities such as rewriting emails and summarizing a cluttered inbox.

Recently, the company said that some AI improvements to its voice assistant, Siri, will be delayed until 2026, without providing an explanation. The iPhone maker had previously indicated the features would come in 2025.

Apple ( AAPL ) said it will share additional information about the conference through the Apple Developer app and the WWDC25 website.