financetom
Business
financetom
/
Business
/
EA confident about annual bookings, announces new 'Battlefield' title
News World Market Environment Technology Personal Finance Politics Retail Business Economy Cryptocurrency Forex Stocks Market Commodities
EA confident about annual bookings, announces new 'Battlefield' title
Sep 17, 2024 1:07 PM

(Reuters) - Videogame publisher Electronic Arts ( EA ) said it expects to achieve the high end of its annual bookings forecast and unveiled the next installment of its multi-player shooter game "Battlefield" at its investor day conference on Tuesday.

The new title will mark a return to the modern-day setting, after three consecutive games set in different time periods, competing with Activision Blizzard's best-selling "Call of Duty" franchise.

EA's bet on the more-than-two-decades-old franchise comes as consumers have cut back on discretionary spending in the past year, choosing instead to stick with popular games as stubborn inflation weighed on budgets.

In July, EA announced it expects fiscal 2025 bookings between $7.30 billion and $7.70 billion.

The company also announced an "EA Sports" app to capitalize on the loyal audiences of its sports titles such as "EA FC", "Madden NFL" and the newly released "College Football". The app will act as a social platform that combines sports content, messaging and gaming, all centered on global football, it said.

Additionally, EA announced it is partnering with Amazon's ( AMZN ) MGM Studios to produce a film based on its simulation role-playing game, "The Sims", adding that it expects to double its annual bookings for the game in the next five years.

The global success of Sony's ( SONY ) "The Last of Us" television series last year has spurred Hollywood studios and gaming publishers to green-light film and TV adaptations of popular videogame intellectual properties.

The success of these adaptations is not always guaranteed, as evidenced by the recent box office disappointment of the film based on Take-Two Interactive's "Borderlands", which released to poor critical reviews last month.

The film grossed over $32 million in worldwide box office revenue against its estimated budget of around $115 million, according to data from film website IMDb.

Comments
Welcome to financetom comments! Please keep conversations courteous and on-topic. To fosterproductive and respectful conversations, you may see comments from our Community Managers.
Sign up to post
Sort by
Show More Comments
Related Articles >
Walmart's Workers Union in Chile Calls Off Strike
Walmart's Workers Union in Chile Calls Off Strike
Jul 16, 2024
10:32 AM EDT, 07/16/2024 (MT Newswires) -- Walmart's ( WMT ) workers union in Chile has ended a strike, the union said Monday in a Facebook post. This agreement is painful, but necessary after six days of strike, the union said in a statement posted on the social network. The union's current labor agreement with Walmart ( WMT ) has...
Blackstone to Acquire Trystar for Undisclosed Sum
Blackstone to Acquire Trystar for Undisclosed Sum
Jul 16, 2024
10:34 AM EDT, 07/16/2024 (MT Newswires) -- Blackstone (BX) said Tuesday its affiliated private equity funds agreed to acquire electrical equipment provider Trystar for an undisclosed amount. Trystar's products help to ensure power reliability in data center, industrial, commercial, health care and utility end markets, Blackstone said. Trystar is based in Faribault, Minnesota. Shares of Blackstone rose 2.3% in recent...
What's Going On With NIO Shares Today?
What's Going On With NIO Shares Today?
Jul 16, 2024
NIO Inc. ( NIO ) shares are trading slightly higher on Tuesday. The company has expanded to 50 battery swap stations across Europe, with a majority situated in Germany and Norway, reported CnEV Post. According to Benzinga Pro, NIO stock has lost over 55% in the past year. Investors can gain exposure to the stock via KraneShares MSCI China Clean Technology...
Update: Market Chatter: Google Tried to Thwart Microsoft EU Cloud Settlement
Update: Market Chatter: Google Tried to Thwart Microsoft EU Cloud Settlement
Jul 16, 2024
10:34 AM EDT, 07/16/2024 (MT Newswires) -- (Updates to include Google ( GOOG ) and CISPE responses in fourth to sixth paragraphs) Alphabet's (GOOG) Google ( GOOG ) unit offered a non-profit trade association for European cloud providers 470 million euros ($512 million) to abandon its antitrust settlement with Microsoft ( MSFT ) , Bloomberg reported Tuesday. Last week, Cloud...
Copyright 2023-2026 - www.financetom.com All Rights Reserved