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Google offers to tweak search results to promote rivals, stave off EU antitrust fine, documents show
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Google offers to tweak search results to promote rivals, stave off EU antitrust fine, documents show
Jun 20, 2025 9:41 AM

BRUSSELS, June 20 (Reuters) - Alphabet's

Google has proposed more changes to its search results to better

showcase rivals in a bid to stave off a possible hefty EU

antitrust fine, according to documents seen by Reuters.

Google's latest proposal came three months after the

European Commission charged the U.S. tech giant with favouring

its own services such as Google Shopping, Google Hotels and

Google Flights over rivals in breach of the Digital Markets Act

(DMA).

The landmark DMA sets out a list of dos and don'ts for Big

Tech aimed at reining in their power and giving rivals more room

to compete and consumers more choices.

Under Google's new proposal a vertical search service (VSS)

selected on objective and non-discriminatory criteria would get

its own box at the top of the search page with the same format,

information and features as Google's, the document said.

The box would contain three direct links picked by the VSS,

to hotels, airlines, restaurants and transport.

Other VSS, which are specialised search engines within

Google, would be ranked below but without a box unless users

click on them.

"We do not agree with the (Commission's) preliminary

findings' position but, on a without prejudice basis, we want to

find a workable solution to resolve the present proceedings,"

the documents sent by both Google and the Commission to the

rivals said.

The rivals will provide feedback at a July 8 meeting called

by the Commission. A number of rivals, who did not want to be

named ahead of the meeting, told Reuters that the changes still

do not go far enough to ensure a level playing field.

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