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Market Chatter: JetBlue to Add First-Class Seats, Reduce Routes in Turnaround Plan
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Market Chatter: JetBlue to Add First-Class Seats, Reduce Routes in Turnaround Plan
Dec 11, 2024 4:53 AM

07:23 AM EST, 12/11/2024 (MT Newswires) -- JetBlue Airways ( JBLU ) is installing first-class seats and plans to focus on fewer routes in a new plan to turn around from $3 billion in losses since 2020 and a failed merger with Spirit Airlines ( SAVEQ ) , The Wall Street Journal reported Wednesday, citing Chief Executive Joanna Geraghty.

JetBlue's ( JBLU ) new first-class seats will start arriving in 2026 and will be wider than other seats, arranged two-by-two featuring more legroom and deeper recline, the Journal said.

Geraghty did not give pricing details, according to the report.

The airline is also abandoning a goal of becoming a nationwide alternative to larger airlines, deferring an order for nearly four dozen new planes, the report said. It will be exiting 16 cities and removing more than 50 routes, focusing on East Coast vacation destinations, the report added.

(Market Chatter news is derived from conversations with market professionals globally. This information is believed to be from reliable sources but may include rumor and speculation. Accuracy is not guaranteed.)

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