10:09 AM EDT, 03/25/2026 (MT Newswires) -- PubMatic ( PUBM ) and media buying collective Untapped Growth said Wednesday that they agreed on a partnership that allows Untapped Growth member agencies' direct integration into PubMatic's ( PUBM ) AgenticOS.

The companies said the collaboration will enable independent agencies under Untapped Growth to deploy buyer agents operating through AgenticOS, backed by PubMatic's ( PUBM ) data, inventory, and GPU technology.

No financial details were disclosed.

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