08:23 AM EDT, 07/08/2025 (MT Newswires) -- PVH (PVH) was Smart Insider's stock pick of the week after Chief Executive Stefan Larsson bought $1 million worth of PVH shares at $63.92 apiece on June 26, raising his stake by 6%.

The purchase represents Larsson's "only" second acquisition, having joined the company in 2019, Smart Insider said in a Tuesday note, adding that his initial purchase in September 2022 at $53.94 per share proved to be "very well-timed."

The CEO has been a "rare" buyer and it is "interesting" to see him making another "meaningful" investment after roughly three years at a 20% higher rate, the note said.

Smart Insider also said PVH director Jesper Andersen purchased about $40,000 of company shares on June 11, marking his first stock buy since joining the company.

Smart Insider ranked the stock +1, or strong positive signal, on July 1.