Reliance Jio has set up a target of bringing in two-thirds of its 50 million fibre-to-the-home (FTTH) subscribers by using various planks to woo the existing DTH households, Business Standard reported.
The company will offer a combination of broadcasting and broadband services with two-way communications, will provide unlimited use of channels as well as high technology like 4K services and will provide customers with a range of value-added services such as internet security, safety services for homes, and healthcare services, the report said citing sources close to the company.
Along with the above offers, the company will also go for aggressive tariff plans where the payout will be lower than that for DTH and will target the DTH customers who are using broadband mobile services at home offering FTTH as an alternative, sources told the paper.
A Reliance Jio spokesperson declined to comment on the issue to the newspaper.
RIL acquired 66 percent and 51.3 percent stake in Den Networks and Hathway Cable, respectively, that has provided the company over 15 million active customers.
Disclosure:
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