02:31 PM EDT, 06/26/2025 (MT Newswires) -- Salesforce ( CRM ) is increasing the use of artificial intelligence to automate internal workloads, Chief Executive Marc Benioff said in an interview with Bloomberg posted Thursday.

AI accounts for about 30% to 50% of Salesforce's ( CRM ) work, Benioff said.

"All of us have to get our head around this idea that AI could do things, that before, we were doing, and we can move on to do higher-value work," Benioff said.

He added that the increase of AI in the workforce is a "digital labor revolution," and the technology has helped Salesforce ( CRM ) reach about 93% accuracy.

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