Mumbai based youth casual wear brand, The Souled Store recently raised Rs 75 crore in Series B funding led by Elevation Capital with participation from angel investors.

Founded in 2013, The Souled Store claims to be one of the first brands to bring in licensed merchandise and currently has license partnerships with Disney, Warner Bros, WWE, IPL and many more.

Startup Street spoke to Vedang Patel, Co-Founder of The Souled Store to know more about the growing fan merchandise market and how the brand aims to be the one stop destination for all things pop culture in the country.

Also watch Startup Street in conversation with Siddarth Pai, Founding Partner at 3One4 Capital and Co-Chair of Regulatory Affairs at IVCA who spoke about market regulator Sebi's decision to reduce the minimum lock-in period for promoters post an IPO. Sebi had also agreed "in-principle" to a proposal to move from the concept of the promoter to "person in control" or "controlling shareholders" model.

Watch video for more.

(Edited by : Aditi Gautam)