DETROIT, Jan 10 (Reuters) - Automaker Stellantis
achieved its goal of cutting U.S. inventories by more
than 100,000 vehicles late last year, its North American chief
said on Friday at the Detroit Auto Show.
Antonio Filosa, who has led the carmaker's North American
operations since last October, detailed efforts to turn around a
slumping regional business in the wake of former CEO Carlos
Tavares' abrupt departure.
He said the company had made a "very big improvement" in
working down bloated inventories on dealer lots by offering huge
discounts to consumers. "That cost us a lot, but was needed," he
added.
In September, Stellantis ( STLA ) publicly targeted dealer inventory
of no more than 330,000 vehicles by year end.
Tavares resigned on Dec. 1, almost 18 months before his
contract was set to end, amid growing concern from suppliers,
auto dealers, shareholders and the automaker's board about its
North American strategy.
Until the board picks a new CEO, an interim executive
committee led by board Chairman John Elkann is running the
automaker, which has 14 brands including Jeep and Ram in the
United States and Fiat and Peugeot in Europe.
Filosa is seen as a leading candidate to become the next
CEO.
Tavares' aggressive pricing strategy contributed to rising
inventories and plummeting sales in North America, traditionally
the automaker's profit powerhouse.
Filosa said the next CEO will have to be nimble to address a
variety of challenges, including uncertain EV demand and steep
technological challenges. Automakers could be flexible in
responding to shifting consumer demand with platforms to produce
EVs, hybrids and fuel-powered vehicles, he said.
Stellantis ( STLA ) and other U.S. automakers could face serious new
challenges if U.S. President-elect Donald Trump makes good on
threats to impose 25% tariffs on imports from Mexico and Canada.
The carmaker produces some of its popular Jeep and Ram vehicles
in Mexico and imports them into the United States.