financetom
Business
financetom
/
Business
/
Steve Madden sues Adidas to thwart challenges to shoe designs
News World Market Environment Technology Personal Finance Politics Retail Business Economy Cryptocurrency Forex Stocks Market Commodities
Steve Madden sues Adidas to thwart challenges to shoe designs
May 26, 2025 12:09 PM

NEW YORK, May 21 (Reuters) - Adidas, known

for shoes with three parallel stripes, was sued on Wednesday by

Steven Madden over its alleged effort to stop the

American shoe company from selling fashion sneakers with two

non-parallel bands.

In a complaint filed in federal court in Brooklyn, New York,

Steve Madden, as the company is often known, said it has grown

"tired" of Adidas' decades of complaints about footwear whose

designs bear no resemblance to its three-stripe design.

These allegedly include objections to two Steve Madden

sneakers launched this year: Viento, which has two bands, and

Janos, whose two bands resemble the letter K.

Steve Madden said Adidas' lawyers have demanded that Viento

sales be halted because the design would likely confuse

consumers, and signaled to the U.S. Patent and Trademark Office

it may formally challenge the Janos design.

"The use of band designs on footwear is ubiquitous in the

fashion industry," Steve Madden said. "Simply put, Adidas does

not own all stripes and should not be allowed to claim that it

has a monopoly on all footwear that includes stripes, bars,

bands or any shape having four sides-parallel, straight or not."

Adidas did not immediately respond to requests for comment

outside business hours.

Like some shoe companies including Nike ( NKE ), Adidas

sometimes turns to U.S. courts and agencies to stop rivals from

selling products it considers knockoffs.

Steve Madden, based in Long Island City, New York, said

Adidas sued it twice in 2002 to challenge footwear with two

parallel stripes and four parallel stripes, leading to a

confidential settlement the next year.

The latest dispute does not arise from that accord.

Wednesday's lawsuit seeks a judgment that the Viento and

Janos designs do not infringe Adidas' trademarks or three-stripe

design, allowing Steve Madden to continue sales.

The case is Steven Madden Ltd ( SHOO ) v Adidas AG et al, U.S.

District Court, Eastern District of New York, No. 25-02847.

Comments
Welcome to financetom comments! Please keep conversations courteous and on-topic. To fosterproductive and respectful conversations, you may see comments from our Community Managers.
Sign up to post
Sort by
Show More Comments
Related Articles >
Eloro Resources Launching Drilling Program at Iska Iska Project in Bolivia
Eloro Resources Launching Drilling Program at Iska Iska Project in Bolivia
May 25, 2025
08:27 AM EDT, 04/30/2025 (MT Newswires) -- Eloro Resources ( ELRRF ) on Wednesday said it is readying a 4,300-meter drilling program at its Iska Iska silver-tin polymetallic project in Bolivia to further define a potential open-pit mine on the property. The drilling will test the limits of a potential pit for the Santa Barbara deposit on the site which...
Google agrees $36 million fine for anti-competitive deals with Australia telcos
Google agrees $36 million fine for anti-competitive deals with Australia telcos
Aug 17, 2025
SYDNEY, Aug 18 (Reuters) - Google agreed on Monday to pay a A$55 million ($35.8 million) fine in Australia after the consumer watchdog found it had hurt competition by paying the country's two largest telcos to pre-install its search application on Android phones, excluding rival search engines. The fine extends a bumpy period for the Alphabet-owned internet giant in Australia,...
Ionis Pharmaceuticals Q1 Net Loss Narrows as Revenue Increases; 2025 Revenue Guidance Raised
Ionis Pharmaceuticals Q1 Net Loss Narrows as Revenue Increases; 2025 Revenue Guidance Raised
May 25, 2025
08:27 AM EDT, 04/30/2025 (MT Newswires) -- Ionis Pharmaceuticals ( IONS ) reported a Q1 net loss Wednesday of $0.93 per diluted share, narrowing from a loss of $0.98 a year earlier. Analysts polled by FactSet expected a loss of $1.10. Revenue for the quarter ended March 31 was $132 million, up from $119 million a year earlier. Analysts surveyed...
Trump tariff whiplash forces more automakers to scrap profit guidance
Trump tariff whiplash forces more automakers to scrap profit guidance
May 25, 2025
LONDON (Reuters) -Unable to predict the impact of U.S. President Donald Trump's ever-changing trade war, Stellantis and Mercedes-Benz became the latest automakers on Wednesday to yank their profit guidance citing market uncertainty wrought by tariffs. Volkswagen issued guidance at the bottom end of its forecast, but UBS analyst Patrick Hummel wrote in a client note that the German automaker's outlook...
Copyright 2023-2026 - www.financetom.com All Rights Reserved