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Target to pull LGBTQ-themed items from some stores during Pride Month, Bloomberg News reports
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Target to pull LGBTQ-themed items from some stores during Pride Month, Bloomberg News reports
May 9, 2024 11:14 PM

(Reuters) - Target ( TGT ) is planning to cut LGBTQ-themed merchandise from some of its stores during Pride Month this June, Bloomberg News reported on Thursday, after a backlash hit sales of the retailer last year.

Target ( TGT ) plans to offer the full assortment of the merchandise online but is examining store-level data to decide which physical locations will carry the products, the report said, citing people familiar with the matter.

The company did not immediately respond to a Reuters request for comment.

Last year, Target ( TGT ) was forced to remove some items from transgender designer Erik Carnell's Abprallen brand, pointing to an increase in customer-employee confrontations and incidents of Pride merchandise being thrown on the floor.

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