*

Togg needs 200,000 annual unit sales to become profitable

*

EV startups face profitability challenges

By Rachel More and Can Sezer

MUNICH Sept 8 (Reuters) - Electric vehicle startup Togg

unveiled a new sedan on Monday and said it would launch sales in

Europe starting with Germany as the Turkish automaker sought new

profit avenues by tapping into the region's largest, highly

competitive car market.

Togg announced the European launch of its T10X electric

SUV, and unveiled the T10F, an electric five-door sedan. Orders

for both vehicles will start in Germany at the end of September.

Pricing details were not disclosed for either model.

Togg sold around 30,000 of its T10X electric SUV cars in

Turkey last year, its first full year of deliveries. Its sales

this year through August were up 42% at around 21,000 units.

Industry experts estimate that Togg needs to sell around

200,000 cars annually to become profitable, underlining the need

for the EV maker to expand outside its home market.

Several other EV startups, including Fisker, Lordstown and

Arrival, have failed elsewhere, though investors continue to

fund some of these loss-making operations.

VinFast's founder has poured money into the

Vietnamese EV maker, buying its R&D arm for $1.52 billion as it

tries to break even by the end of 2026.

U.S. EV maker Lucid has received around $8 billion

from Saudi Arabia's Public Investment Fund, and Volkswagen's

$5.8 billion investment in Rivian has been a

lifeline for the U.S. startup.