*
Auto suppliers consider moving production closer to U.S.
due to
tariffs
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Bosch and Continental explore localizing production to
avoid
tariffs
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Panasonic aims to eliminate Chinese content from U.S.-made
batteries
By Abhirup Roy
LAS VEGAS, Jan 9 (Reuters) - Global auto suppliers are
working out how much of their production can be moved to the
United States, or closer to it, as a defense against tariffs
promised by President-elect Donald Trump, according to industry
executives at CES in Las Vegas.
The auto industry has already experienced eight years of U.S.
protectionism, from real and threatened tariffs during Trump's
first term and then more tariffs and the U.S. Inflation
Reduction Act under President Joe Biden. Most of those measures
were aimed squarely at China, in particular a proposal by the
Biden administration to bar Chinese software and hardware from
cars on U.S. roads.
But Trump has vowed to go much further, imposing a blanket
tariff of 10% on global imports into the United States and a far
higher 60% tariff on Chinese goods. In late November, he
specifically pledged a 25% tariff on imports from Canada and
Mexico when he takes office on Jan. 20.
Such high tariffs would be hard to pass on to consumers and
would render many auto parts produced in lower-cost markets
uneconomical, or in the case of China make it virtually
impossible to sell products in the U.S.
"Anyone can do the math," Paul Thomas, North American
president for Bosch, the world's largest car parts
supplier, told Reuters. "If it's 10%, 20%, 60% (tariffs) ... you
have to say, 'OK, how many scenarios make sense for that and
which ones do we act on?'"
"We've already started on a few of those even before he
(Trump) will take office."
Speaking on the sidelines of the CES tech conference, Thomas
gave a theoretical example of a generic electronic control unit
that Bosch might currently make in Malaysia or a similar market,
but now "we're looking at doing that in Mexico or Brazil ...
areas where we have a footprint already," he said.
Bosch is waiting until Jan. 20 to see what actually happens
before it makes any "significant decisions," Thomas added, a
point echoed by other suppliers and automakers.
During his first term, Trump used the threat of tariffs
against specific countries or even individual automakers to prod
them into boosting U.S. production.
When Toyota ( TM ) announced plans to produce the Corolla
sedan in Mexico for U.S. consumers in early 2017, Trump took to
Twitter, now known as X, saying "NO WAY! Build plant in U.S. or
pay big border tax."
Within a year, Toyota ( TM ) announced a joint $1.6 billion plant in
Alabama with Mazda ( MZDAF ) instead and Trump declared victory.
'NO. 1 OBJECTIVE'
Major suppliers responded to U.S. protectionism and massive
supply-chain shocks during the coronavirus pandemic by
localizing production to avoid parts shortages or the risk of
border taxes.
That process accelerated after the Biden administration passed
the IRA. That law was more carrot than stick, encouraging a
swarm of suppliers including Britain's Dowlais ( DWLAF ) to invest
more in the U.S. market as they pursued contracts with
automakers seeking EV subsidies - though the incoming Trump
administration aims to dismantle parts of the IRA.
Nikolai Setzer, CEO of Continental, told Reuters
that after years of localizing more production in each region
where it operates to serve nearby customers, the German supplier
is more "underexposed than the rest of the automotive industry
or our competitors."
But Continental is talking to its suppliers in North America
about whether alternative local components are available for
parts so the company can avoid tariffs. "Wherever we can further
localize, and it makes sense, we will do it."
Honda's ( HMC ) production capacity in Mexico is about
200,000 vehicles annually and 80% of them are exported to the
U.S. market.
Speaking at a roundtable at CES, Honda ( HMC ) Executive Vice
President Noriya Kaihara said that depending on tariff levels,
"we might have to consider that we're maybe changing production
location ... from Mexico to Japan, or Mexico to somewhere else."
"We have not formalized what we can do, but we are
elaborating what we will be able to do," Kaihara added.
The possibility of fresh high tariffs on goods from China has
added fresh impetus to suppliers looking to find alternative
sources. Panasonic Energy, which supplies EV batteries to Tesla
, has already been working to shift more of its supply
chain to North America including via supply deals with synthetic
graphite anode materials producer Novonix ( NVX ) and Canadian
natural graphite manufacturer Nouveau Monde Graphite ( NMG ).
But Allan Swan, Panasonic Energy's North American president,
told Reuters that with Trump due to take power the company is
accelerating plans to eliminate all Chinese content from its
U.S.-made batteries.
Swan said Chinese materials currently make up a small
portion of its supply chain, but the aim is "not to have the
supply chain dedicated from China."
"That's the No.1 objective," he added.