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Deere & Co Brazil sales could fall amid global trade tensions, executive says
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Deere & Co Brazil sales could fall amid global trade tensions, executive says
Sep 11, 2025 10:44 AM

SAO PAULO, Sept 11 (Reuters) - Global agricultural

machinery manufacturer Deere & Co.'s ( DE ) sales in Brazil

could fall by a single-digit percentage in 2026 amid global

uncertainties related to U.S. President Donald Trump's tariffs

and high interest rates in the South American country, an

executive said on Thursday.

"Today, a positive scenario would be (like) 2025, but (sales

are) likely to decline," Antonio Carrere, vice president of

sales and marketing at the company's Brazil unit, told Reuters

on the sidelines of an industry event, adding that a 5% or 6%

decline was possible.

Deere & Co. ( DE ), maker of the green and yellow John Deere ( DE ) tractors,

reported a drop in third-quarter profit in August and warned of

a bigger hit from Trump's tariffs than it had previously

expected.

The company does not publicly disclose a sales breakdown by

country or region, Carrere said, adding that global sales are

$55 billion.

The executive mentioned Brazil's high financial cost, citing

interest rates sometimes reaching 18%, describing them as

"making things difficult for the client."

He also mentioned political tension related to the trial of

former President Jair Bolsonaro at Brazil's Supreme Court, as

well as testy relations between Trump and Brazilian President

Luiz Inacio Lula da Silva.

"Agribusiness is an industry of high and long-term

investments. The moment I have uncertainties in the mix, it

creates discomfort for the client," he said. "It's getting

worse. How bad will it get? Only time will tell."

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