10:58 AM EDT, 10/24/2024 (MT Newswires) -- Goldman Sachs ( GS ) -backed Simbe has completed a $50 million series C equity financing round, the company said Thursday.

The funding round was led by Goldman Sachs ( GS ) and participated in by Eclipse, Valo Ventures and other existing investors.

This brings Simbe's total raised funds to over $100 million, which will be used to meet rising demand for retail technology, expand into new product areas and scale its services for retailers and brands.

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